World Vision x Pro Purpose-01

A Profit for Purpose Partnership

World Vision is an official charity partner
of Pro Purpose®


We’re a Profit for Purpose movement that is uniting Australian businesses and select charity partners to create positive social impact that empowers lasting generational change.

Our Bold Vision

70,000 Small Business Leaders.

$1 Billion in Impact. By 2035.


Australia has 2.6 million SME businesses. 
We believe they can reshape the future of generosity.

Our vision is to unite 70,000 businesses in giving $1 billion toward alleviating poverty and disadvantage by 2035.

This isn’t a campaign - it’s a collective commitment.

And we’re only getting started. 

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Our Projects

We are proud to support the Child Sponsorship and First Nations Youth projects. Click on the tabs below to learn more about each project.

Transforming entire communities

This projects supports child sponsorship, not only benefitting the individual child but the community where they live. Because of community focused solutions, child sponsorship is a proven method to help break the poverty cycle.

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First Nations Youth Development & Leadership

This project helps First Nations youth reach their full potential through cultural life and leadership skills, and a community development focus.

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Our impact and counting

Together as a Pro Purpose® community we’ve helped provide

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Children sponsored

The need

Poverty is responsible for the deaths of six million children before their fifth birthday. Child Sponsorship focuses on the things that prevent children from surviving and thriving - and then works with the community to bring all the pieces of the puzzle together.

Child Sponsorship not only benefits the individual child but the community where they live. For every 1 child sponsored, another 4 benefit. Because of community focused solutions, it’s a proven method to help break the poverty cycle by helping meet basic needs for things like clean water, healthcare, education, improved farming and income opportunities.

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The facts

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Poverty is responsible for the deaths of six million children before their fifth birthday
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In Uganda the child poverty rate is estimated to be 34.6%, significantly higher than the national poverty rate

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Access to healthcare is limited for children living in poverty

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In 2019 it was estimated that 22.5% of children aged 5-17 were engaged in child labour

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29% of children under the age of 5 experience stunted growth due to chronic malnutrition
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Poverty drives child marriage with 10% of girls in Uganda married before the age of 15, and 40% married before the age of 18

The objective

The success and simplicity of the ‘One Child’ Sponsorship commitment, is that your business’ impact increases relative to your business growth. For instance, if you are a business that has multiple retail stores and becomes a ‘One Store One Child’ partner, you would sponsor as many children as you have stores. As your business continues to grow, each time you open a new store you would sponsor an additional child. It’s an exciting and achievable way to have mass impact over time.

YOUR PLEDGE

 Transforming entire communities 


The objective of our Child Sponsorship project is to sponsor as many children as possible within multiple communities and countries. With our sponsorship project dedicated to specific communities, our impact is amplified and allows for field trips to visit multiple sponsor children at once.

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Impact in Action

In partnership with World Vision, our First Nations youth project is creating lasting generational change. See stories of impact  amongst the First Nations youth in Australia.

 

The need

Disadvantage and vulnerability are preventing many Australian First Nations children and youth from reaching their full potential. Implemented in schools for First Nations children and youth aged 10-20, participants have opportunities to build stronger connections to their culture and grow leadership and life skills so they can become the next generation of change makers.

In urban areas, First Nations youth are overrepresented in indicators pointing to high levels of vulnerability and disconnection. More than one third do not finish Year 12 and they make up more than half of all young people in youth detention. Without a strong understanding and connection to their identity, they enter adulthood ill equipped and often find themselves in negative generational cycles.

First Nations Youth

The facts

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Maintaining cultural connections and identity is especially important for Indigenous youth

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First Nations Youth account for half of all youth in detention

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More than a third of First Nations Youth do not finish year 12

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School attendance rate is dramatically lower than non-indigenous Australians

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Mental health concerns in First Nations Youth are especially prevalent
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Suicide rates among Indigenous youth are higher than among their non-Indigenous counterparts

The objective

Give First Nations young people access to culturally strong education and connection that empowers them to reshape their future and pave the way towards real and lasting change. The program supports the shift away from service delivery in First Nations communities towards a focus on community development.

 Your Pledge: Empowering the next generation 

With your help, each participant experiences a strengthening in their connection to culture and improves their confidence and life skills. The complementary camp provides on-country cultural learning and experiences. These outcomes empower First Nations youth to contribute to their own development and that of their communities.

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Business generosity made simple

Make real impact without the complexity. Give in a way that's intentional, trackable and visable - creating something your team and clients can connect with and celebrate.

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Build a Purpose Pledge™

Embed generosity into how you do business. Align with a charity that reflects your values.
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Track & Share Impact

Automate giving. Track your results. Tell you story. With your Pro Purpose Impact Tracker™ and ready-to-use tools.
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Join the Community

Multiply your impact through the collective movement. Connect and celebrate with like hearted businesses.
 

Ready to Join the Movement?

Whether you’re curious or ready to commit, there’s a place for you in this story.