Business generosity made simple

FAQs

• Is there a minimum amount for project donations?

  During the onboarding process, businesses will build a Purpose Pledge™ for their chosen impact project/s. Using our Purpose Pledge Calculator™ as a guide, we ensure your Purpose Pledge™ is suitable for your business. After all, our success goes hand in hand with your success! For smaller business starting their generosity journey, we ask they give a minimum $100 per month towards their chosen impact project/s.

• How does Pro Purpose® choose the charities to partner with?

  We are serious about ethical and tangible impact. Only after a stringent screening process by the Pro Purpose® board of directors do we make the final decision around aligning with a charity partner. We spend countless hours researching and liaising with our charitable partners and projects to ensure that every dollar you donate goes to where it says it's going and where it's needed most. We have done the hard work and due diligence so that you don't have to. That’s why a partnership with Pro Purpose® and our charity partners is a partnership you can trust. For more information about our projects and charity partners, click here.

• Where do my project donations go?

  100% of your Project Donations go directly to the impact project/s you’ve chosen as part of your Purpose Pledge™. This is made possible by our generous Purpose Champions. Click here to find out how our Purpose Champions are helping to accelerate the Pro Purpose® movement. 

• What’s the process to join Pro Purpose®?

  If you've checked out our partnership packages and ready to start your onboarding, simply complete your activation form. Then a member of the Pro Purpose® team will connect with you to book a time for your complimentary Purpose Pledge™ Session. If you're not quite ready and have some questions, book a call to chat with someone first. 

• What’s the investment to join Pro Purpose®?

  There are zero or low-cost options to become a Pro Purpose® Partner. You can join as a Purpose Starter for free, a Purpose Builder for $89/m or a Purpose Champion for an additional free-will donation. Check out our Partnership Packages for more details. These tax deductible partner donations help to cover the operating costs of Pro Purpose® - so that 100% of your project donations go straight to the project. We also ask our Pro Purpose® Partners to inspire their business networks to join the Pro Purpose Movement™ and increase our collective impact. Every year, we ask our partners to consider ‘Who’s Your One?’ Meaning, if every partner invites just one business to join Pro Purpose® each year, the compounding effect will mean we achieve our goal of 70,000 profit-for-purpose business giving $1 billion dollars by 2035. Cue high fives and happy dance.

• What is the onboarding process and how long does it take?

  Once you choose to join Pro Purpose® and complete your activation form, you will move into the onboarding phase. This includes a complimentary Purpose Pledge Session to build your personalised Purpose Pledge™. After this session the Pro Purpose® team will start building your live Impact Tracker on the Pro Purpose® website and give you access to the Purpose Portal to give you all the tools and templates to share your impact story. From initial contact to launch, this process can be as quick as 5-7 business days. 

• What are the benefits of joining Pro Purpose®?

  When you partner with Pro Purpose®, there are far-reaching benefits in ways that might surprise you! Some of the benefits include increased brand preference and strengthened brand loyalty, a greater sense of meaning and fulfilment for you and your team, the knowledge that that your intentional generosity is transforming lives, an enhanced company culture with increased mood, motivation and morale, donation tax benefits and, being connected with a like-minded business community. Having said all that, there are far too many benefits to list just here. Click here to read case studies of the business benefits many of our Pro Purpose® partners are experiencing 

• I’m a startup/micro business, can I join Pro Purpose®?

  Yes! However, if your annual revenue is less than $1 million you need to be comfortable with committing to a minimum Purpose Pledge™ of $100 per month donated to impact project/s. If you’re not yet ready, click here to join our mailing list so you can follow our story, receive impact updates and be inspired by partner stories.

• Can’t I just do all this myself? Why do I need to partner with Pro Purpose®?

  At Pro Purpose®, we’ve spent the last 10 years doing all the hard work to set up a nonprofit organisation, trying and testing relentlessly to create a proven generosity model that works for businesses like yours. Essentially, we’ve done all the hard work so that you don’t have to!
  
  But a personalised and intentional giving strategy embedded seamlessly into your business is just the beginning! Partnering with Pro Purpose® means uncovering purpose and meaning in your business that was previously hidden, connection to a project that aligns with your purpose, a sophisticated and streamlined strategy for engaging your team and clients, and a community of generous business owners to do the journey alongside.
  
  Sure, you could do it alone. But we believe that together, the power of our collective impact can do so much more, the benefits of a Pro Purpose® partnership are manifold, and having an amazing community of profit-for-purpose businesses to do the journey with is so much more fun, enjoyable and satisfying too.

• Got more questions?

  Send us an email at hello@propurpose.org and a Pro Purpose® team member will get in contact with you.