Our 100% Model 

Is powered by our generous and visionary Purpose Champions. 

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100% of Project Donations

Go directly to the cause

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Purpose Champions

Cover operating costs of Pro Purpose Movement™

SME business partners join Pro Purpose® as a Purpose Starter or Purpose Builder and build a Purpose Pledge™ to support our social impact projects. 100% of their project donations go straight to our charity partners thanks to generous Purpose Champions who are covering Pro Purpose® overheads. 

How you can champion
the Pro Purpose Movement™

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donation

Make a
one-off donation 

Your single contribution helps build momentum where it’s needed most.

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community support
Become a Purpose Champion with monthly support 

Join our community of ongoing supporters with a tax-deductible donation or grant.

Enquire now →

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Become a Purpose Champion with sponsorship

Demonstrate your organisation’s commitment to purpose-led business with corporate sponsorship in cash or in kind. 

Enquire now →

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What you receive as a Purpose Champion

You’ll be playing a catalytic role in helping the Pro Purpose Movement™ create simplified, collective and scaled social impact. Level of recognition and involvement you’d like to have are open for discussion. Opportunities may include and not limited to:

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A Pro Purpose® Partner logo to showcase your partnership

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Recognition & involvement across our events, communications, and network

collaboration

Co-branded content opportunities that showcase your involvement

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Early access to impact case studies or tools generated through Pro Purpose®

brand-awareness

Sector-specific visibility, such as being featured in industry reports, showcases, or events aligned with your market

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Influence or input into future industry verticals or innovation pathways helping shape where Pro Purpose® goes next

The impact of your partnership

Fueling fast, sustainable growth

We’re building the infrastructure to take Pro Purpose® well past the tipping point - transforming it into a self-sustaining high growth movement that drives lasting change. To get there we are seeking the support of visionary individuals, businesses, foundations and others to join us as Purpose Champions 

Your investment is more than dollars. It’s momentum. Together we can: 

Remove Barriers

Cover or reduce SME partner fees, making it easier for hundreds of small businesses to join and amplify impact.

Accelerate growth

Drive the rapid onboarding of new partners, unlocking the snowball effect that fuels exponential change. 

Scale Marketing & Storytelling

Build the team and platform to inspire and mobilize new SME partners, generating $1billion in measurable social impact.

Advance Technology

Build tech enhancements that enable every sale, invoice or service to trigger real-world community transformation.

Elevate Public Voice

Gain recognition from leading influential industry, government and SME clusters ensuring our Movement can’t be ignored. 

Catalyse Cultural Shift

Move purpose from the margins to the mainstream by shaping how business, giving, and impact are done.

Our Bold Vision

70,000 Businesses.

$1 Billion in Impact. By 2035.

Australia has 2.6 million SME businesses. 
We believe they can reshape the future of generosity. 

Our vision is to unite 70,000 businesses in giving $1 billion toward alleviating poverty and disadvantage by 2035. 

This isn’t a campaign - it’s a collective commitment. 
And we’re only getting started. 

 

 

Are you ready to partner with purpose?

Submit this form to start discussing how you can help shape Australia’s giving future as a Purpose Champion.