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Join Pro Purpose
Join Pro Purpose

Are you making the most of your
Pro Purpose partnership?

We are so glad to have you as part of this growing Profit for Purpose community. Your generosity is much appreciated and extremely valuable!

You may think it’s small but it’s not insignificant. 

There are still 700 million people living on less than $2.15 per day! My coconut dark hot chocolate today cost $7.70! (Now there’s a perspective shift)

And although we live in one of the wealthiest countries on the planet, there is disadvantage on our home soil too (which many of you generously support).

Your commitment is making a difference. And every bit counts.

All that being said, there are also some benefits to you and your business of being Pro Purpose.  



Here are some tips for how to get the most out of your Pro Purpose partnership!

  1. Take a moment to remind yourself of what you’re doing and pat yourself on the back (your Purpose Pledge should bring you a sense of meaning and fulfilment).

  2. Check your Impact Tracker - this shows you the tangible impact your business has helped to create. Again, a great source of encouragement to yourself and the basis of credibility to share your impact story with clients, staff, suppliers, friends, family and of course other businesses to encourage them to join the Pro Purpose community. Find your Impact Tracker

  3. Share your impact story - Use all the written content, tips and tricks included in your Purpose Pack to share the good news! EVERYONE wants to engage with businesses that are purpose led! So don’t hide it. 


Have you...?

Added your Pro Purpose Partner logo to your email signature? (Pro Tip: link it your your Pro Purpose Impact Tracker website page or somewhere on your website where you talk about your impact)

Added information about your Purpose Pledge and impact on your website home page and/or about us page?

Added a Pro Purpose or Purpose Pledge highlights icon on your Instagram?

Added your Pro Purpose Partner logo to office signage, work vehicles, product packaging, invoice and letterhead templates?

Added information about your Purpose Pledge and impact in sales brochures, quote or tender templates?

Created an impact wall in your workplace? This is a fantastic way to display your IMPACT & COUNTING based on your regularly updated Impact Tracker.


4.  Connect with the Pro Purpose community

Our Pro Purpose community is full of amazing businesses that share the same commitment and passion you do for sharing some of your Profit for Purpose. There's many opportunities to engage with this community:

  • first and foremost - attend the Pro Purpose Conference
  • jump on a Round Table Event with your Charity Partner, held every May on Zoom
  • check out Our Partners page to see if there's a fellow Pro Purpose business who offers goods or services you need, and reach out
  • follow Pro Purpose on Facebook, Instagram and LinkedIn and engage with posts
  • attend a Pro Purpose Field Trip
  • attend Charity Partner events with fellow Pro Purpose partners that support the project - such as Gala Dinners, volunteering for hamper packing or presentation updates
  • engage in discussion in the Pro Purpose private Facebook group (coming soon)